QQpromo™ is an unique application dedicated to an efficient management of promotional trade campaigns run through indirect channels.
Using QQpromo™ in distributions organizations delivers value by:
The solution is based on 8 key features:
2. QQpromo.Analytics™ is the management analysis component that delivers a visual, graphical and interactive interface based on the QlikView business intelligence platform.
The Dashboard page allows you to see, in an intuitive way, the general indicators and to select a subset of promotions.
To better understand planning from a temporal perspective, including the time alignment of customers and channels in the promotion, we suggest a form of Gantt viewing and/ or planning pivot, such as the following:
3. QQpromo.Connect™ is the component that allows QQpromo™ to interconnect with other information systems for bidirectional information exchange:
- nomenclatures of items and customers and customer locations in ERP, but also current price and unit cost from ERP to QQpromo.Collect™,
- all details QQpromo.Collect™ to QQpromo.Analytics™,
- but also possible QQpromo.Collect™ back to ERP, (to identify promotion codes, for example).